Hyundai Wins the Best Brand 2018 Kelley Blue Book 5-Year Cost to Own Award
Posted on February 21, 2018
So Much More Than Just Lower Initial Cost.
Hyundai's vehicles have long been appreciated for their lower cost of entry. But there's so much more to these vehicles today. With another overall brand win in the Kelley Blue Book 5-Year Cost to Own Awards, Hyundai continues to demonstrate its vehicles are also cost-effective to own long after initial purchase. This win, its second in three years, also reaffirms Hyundai's status as a heavyweight competitor with a solid and exciting vehicle lineup. Hyundai vehicles are long past the days where a low sticker price was their best attribute. In reality, the automaker has been leading where others are still catching up, such as its early adoption of Apple CarPlay and Android Auto smartphone integration, innovative safety systems and premium design. Then there's Hyundai's warranty, which continues to be the best in the business. Combined with the inherent efficiency of its vehicles, it all adds up to another CTO win for the Hyundai brand.
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